INTEGRATING COST-PLUS AND MARKET-BASED PRICING STRATEGIES TO SUSTAIN GROSS MARGIN: A CASE STUDY OF AN INDONESIAN PRECAST CONCRETE MANUFACTURER: (Studi Kasus Pada PT. Bogor Persada Indonesia). (2026). Jurnal Ilmiah Mahasiswa Akuntansi Universitas Tulungagung, 5(1), 46-66. https://doi.org/10.36563/jamanta.v5i1.1659 (Original work published 2025)