INTEGRATION OF FRED R. DAVID’S STRATEGIC FRAMEWORK AND THE BALANCED SCORECARD IN MANAGEMENT ACCOUNTING PRACTICES FOR COMPETITIVE ADVANTAGE: A MULTIPLE CASE STUDY OF MEDIUM SCALE MANUFACTURING FIRMS IN EAST JAVA

Authors

  • Samsul Huda Sayyid Ali Rahmatullah State Islamic University of Tulungagung
  • Ahmad Suminto Sayyid Ali Rahmatullah State Islamic University of Tulungagung
  • Achmad Luthfi Chamidi Sayyid Ali Rahmatullah State Islamic University of Tulungagung

DOI:

https://doi.org/10.36563/g5qapc03

Keywords:

Strategic Management, Management Accounting, Competitive Advantage, Balance Scorecard, SWOT Analysis

Abstract

This study aims to analyze strategic management in management accounting practices to achieve competitive advantage in Indonesian manufacturing companies. The object of study is medium-scale manufacturing firms focusing on Balance Scorecard (BSC) based strategic planning and SWOT analysis. The method employed is a qualitative descriptive approach through in-depth interviews with accounting and strategy managers (n=10), observation of financial reports, and content analysis of secondary data from annual reports. Findings reveal that BSC integration in financial and internal process perspectives enhances management accounting effectiveness by 25% in strategic decision making, while SWOT analysis identifies product portfolio strengths and market expansion opportunities as key drivers of competitive advantage. The conclusion states that aggressive strategies based on BSC and SWOT are effective for manufacturing firms facing intense competition, with recommendations for QSPM implementation in prioritizing functional strategies.

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Published

2025-12-31

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How to Cite

INTEGRATION OF FRED R. DAVID’S STRATEGIC FRAMEWORK AND THE BALANCED SCORECARD IN MANAGEMENT ACCOUNTING PRACTICES FOR COMPETITIVE ADVANTAGE: A MULTIPLE CASE STUDY OF MEDIUM SCALE MANUFACTURING FIRMS IN EAST JAVA. (2025). JAT : Journal Of Accounting and Tax , 4(2), 80-90. https://doi.org/10.36563/g5qapc03